Broad Experience Strategic Marketing

Personal summary

I have five years' experience leading commercially successful marketing departments in global brands across professional football and gaming. I've also worked in a variety of other industries including automotive, health & fitness and consumer goods in both agency and in-house roles. The majority of my leadership experience has been in professional football, heading up the marketing and communications departments at Hull City A.F.C and Watford Football Club over fours seasons. I was also the strategic lead for the brand, social media and content teams at video game developer Sports Interactive to execute the marketing plan for the release of Football Manager 2024. Most recently I was Account Director at Wasserman working with multiple Unilever brands on their sponsorships within elite sport. Prior to working with the Wasserman brands team, I was part of their major events department focussing on devising and implementing the ticketing campaign for Major League Baseball's London Series 2024.

Skills

Marketing9 E-mail marketing9 Content marketing9 Strategic marketing6 Social media marketing8 PPC7 Paid Media7